Is your group ready for a Growth Boost?

Skool pays for the ads that send you members. It only spends on groups that earn its money back fast. Fill this in and watch the meter move. Most of it is sitting on a Skool screen you already have. Under each one is the exact path to find it.

Your numbers

%
Settings›Growth›Conversion rate ›Traffic sources
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Out of 100 people who land on your About page, how many pay? Skool has already worked this out. You divide nothing.
Open your group. Click the gear for Settings, then Growth. Click the Conversion rate card. A Traffic sources table appears. Find your biggest row and copy its Conversion rate.

Use one row, not the overall figure. Skool scores each traffic source on its own. Skool wants more than 1. The best groups sit near 2.
%
Settings›Analytics›Conversion ›Free trials
?
Out of 100 people who start your free trial, how many stay and pay? Most Skool groups land between 40 and 50.
Open Settings, then Analytics. Some accounts still call that tab Dashboard. Click the Conversion card and pick the Free trials tab. Skool shows the percent for you.
$
Settings›Analytics›MRR ›Unit economics
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Skool calls this ARPU. It is the average money one member sends you each month. Skool works it out for you, so mixed prices and yearly plans are already handled.
Open Settings, then Analytics. Some accounts still call that tab Dashboard. Click the MRR card, pick Unit economics, hover the newest month and read ARPU. One price and no yearly plans? Just use your price. Under $50 works best. Over $200 breaks Skool's ad maths.
%
Settings›Analytics›Retention
?
Out of 100 dollars of paying members, how much is still paying later? The heaviest number on this page. Skool only earns its ad money back if your members stay.
Open Settings, then Analytics. Some accounts still call that tab Dashboard. Retention is one of the four cards in the top row, already a percent. Want a steadier number? Click the card, pick Cohorts, and read the Weighted avg. retained row at the bottom. 80 is Skool's floor. Below it you are held back. At 90 it stops costing you anything. Over 100 means your members are upgrading.
Settings›Growth›Traffic sources ›Visitors
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Visitors from your biggest single traffic source, last 30 days. Below 100 visitors and 1 paid signup, Skool will not score a group at all.
Same Traffic sources table as your conversion rate. Take the Visitors number off that same biggest row. Your paid signups get worked out from this and your conversion, so there is nothing else to type.

One row, never the total. Skool counts each source on its own, so your YouTube and your Instagram never get added together.

On the Hobby plan Skool blurs every row except Skool network. Use the Skool network row, or upgrade to see the rest.
Your own group name and one-liner. No screen for this one.
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Pick the one that sounds like your group. "Music" is broad. "Guitar for complete beginners" is tight. Tight wins, because someone who wants that exact thing cannot believe it exists and clicks straight away.
Read your group name and one line description out loud. Would a stranger know in three seconds who it is for?
Settings›Discovery›Growth Boost
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How much of a new member's payment you hand Skool. Only for members Skool sends you. Members you bring in yourself cost you nothing.
Open Settings, then Discovery, and find the Growth Boost slider. 30 is Skool's normal setting. Off means Skool sends you nobody. It only changes new members, never the ones you already have, and it takes days or weeks to show up.

How ready you are

 

An estimate, not Skool's own score. Skool has never published its formula. This page is built from Prince Zerihun's Growth Boost Mastery deck and public Skool videos. Read it as a direction to move in.

Growth Boost eligibility

What to fix, biggest win first

This list re-sorts itself every time you move a slider.

    How this score works

    Skool has never published its exact sums. It says your band comes down to five things: how clear your topic is, your price, your About page conversion, your free trial conversion, and your retention. Your slider then multiplies the result.

    This page uses those five, gives retention the most weight, and multiplies by your slider. A good guide, not Skool's real formula. Read it as a direction, not a promise.

    Where the numbers come from: Prince Zerihun's Growth Boost Mastery deck, and Skool News #71 on the bidding system. Every pass mark on this page traces to one of those two. Two things do not: how much each of the five counts, and the limit on how far the slider can lift you. Skool has never published either, so those are our call.

    Two rules worth keeping. A bad group with its Growth Boost slider at 70% still gets nothing. A good group at 70% gets a lot. And once your group is working, change one thing at a time. Change everything at once and Skool treats you like a brand new group.